People use and some even produce videos every day, but do you know formats like AVI, MP4 or MOV? Maybe you have already encountered these file extensions for digital video bur how do they differ. Since the selection of suitable video formats is crucial for the technical quality of your video campaigns we think it is vital to expose some of these videoformats and ask questions like...
In the vast world of digital imagery, a lesser-known yet immensely influential force is silently shaping our interactions with pictures and photos. This force is metadata, the invisible ink that tells the real story behind every image. It is the data about the data, the behind-the-scenes guide that allows us to truly understand the importance and context of a photograph. With the right management strategies in your content workflow and a robust Digital Asset Management (DAM) system, the process in utilizing metadata becomes streamlined and efficient.
In a world where digital marketing is constantly evolving, it is important to stay updated with the latest tools and technologies. One such technology making significant strides is artificial intelligence (AI), and in particular, language models like ChatGPT. This article has been partly written in collaboration with ChatGPT, my assistant whom I call Bentley.
