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In today's digital age, a robust Digital Asset Management (DAM) system is crucial for businesses to efficiently manage their growing volume of digital assets. While DAM solutions primarily cater to the needs of creative, marketing, and communication departments, the role of the IT department in facilitating and managing these systems is often overlooked. Understanding the specific needs of IT departments in the context of DAM is essential to argue for the integration of a modern DAM solution in an organization.

When you're out of the office, on the road, or just trying to manage your assets without your laptop - MediaBank's mobile feature is just the tool for you. 

With MediaBank's mobile experience, you can seamlessly upload, browse, share, and download assets while on the go - all without downloading an app! MediaBank's responsive design is used as a progressive web-app and you can add or pin it to your smartphone's homescreen. Enjoy the flexibility of accessing your digital assets anytime, anywhere, making your workflows more efficient and convenient.

People use and some even produce videos every day, but do you know formats like AVI, MP4 or MOV? Maybe you have already encountered these file extensions for digital video bur how do they differ. Since the selection of suitable video formats is crucial for the technical quality of your video campaigns we think it is vital to expose some of these videoformats and ask questions like... 

1. Which format is suitable for which purpose?
2. What are the advantages and disadvantages of the different formats?
   
   

In a world where digital marketing is constantly evolving, it is important to stay updated with the latest tools and technologies. One such technology making significant strides is artificial intelligence (AI), and in particular, language models like ChatGPT. This article has been partly written in collaboration with ChatGPT, my assistant whom I call Bentley.