Unlocking the Power of Image Metadata in Business

Friday, October 20, 2023

In the vast world of digital imagery, a lesser-known yet immensely influential force is silently shaping our interactions with pictures and photos. This force is metadata, the invisible ink that tells the real story behind every image. It is the data about the data, the behind-the-scenes guide that allows us to truly understand the importance and context of a photograph. With the right management strategies in your content workflow and a robust Digital Asset Management (DAM) system, the process in utilizing metadata becomes streamlined and efficient.

AI's Pivotal Role in Future DAM Workflows

Thursday, October 19, 2023

In the rapidly evolving digital landscape, Digital Asset Management (DAM) systems are undergoing a transformative shift, largely driven by Artificial Intelligence (AI). As businesses grapple with vast amounts of unstructured data, AI offers a beacon of efficiency, accuracy, and innovation. Let's delve into how AI will redefine DAM workflows in the near future and explore this through illustrative use-cases.

ChatGPT: Your Helper and Assistant in Digital Marketing - How to Collaborate?

Wednesday, October 18, 2023

In a world where digital marketing is constantly evolving, it is important to stay updated with the latest tools and technologies. One such technology making significant strides is artificial intelligence (AI), and in particular, language models like ChatGPT. This article has been partly written in collaboration with ChatGPT, my assistant whom I call Bentley.

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